Whichever stage you are at, having come to a milestone or to approach one, you can Power-position your Brand to full leverage – no matter how large or small, old or young you are as a brand.
Strategically, derived out of deep-diving into and decoding the very DNA and soul of brand, the drive of drivers inside-out and from competitive deep-dive.
From comprehensive 360° insight-mining exercise, where a set of possible 'positions' are discovered & evaluated over various relevant factors to ensure greatest impact across stakeholders.
It's promise-based on the power-position in a crisp, engaging & captivating ways, maintaining relevance and high-impact with all segments of audience.
A tech distribution business in Uganda, with considerable success with deals.
To discover and curate a positioning for a Brand without its own offerings.
A deep-dive for discovery of the soul of organization, its personality and characteristic-traits, involving in engaged discussions with leadership, tech-partners and clients to arrive at a Brand-promise of "committed to your success" and differentiation that's true to the Brand across the organization and in astounding resonance with all stake-holders.
The exercise included subsidiaries, in articulating a mid-to-long-term vision to position the Brand beyond current business, boundaries and time.
[Delivered through BBT]
A social-enterprise spin off of Tata Chemicals
To discover and curate a positioning of an initiative and Brand identified as a 'Social Enterprise' amongst 100,000+ Social enterprises
An exhaustive research to understand the ecosystem as a whole towards a discovery that fits the virtues of the Brand in a worthy way - "Capacity building & Scale through Collaboration" as a leader, leveraging the Brand Tata, yet independent in strong engagement with all stakeholders.
[Delivered through BBT]
An American social-impact fund
For an American-fund to draw interest from and engage Indian HNIs, in a space cluttered by numerous Indian-funds
An in-depth research, to decipher the psyche of HNIs and thought-leaders, towards identifying a positioning true to the Brand-ethos - "Committed to solving problems at grass-root levels, truly patient and impact-first".
+91 98675 10004
chandan@bcubeinternational.com